Arc'teryx
![](https://cdn.shopify.com/s/files/1/0380/8513/2426/files/arcteryx_masthead_18df8d78-04f7-4954-9022-1dbe99f97d0b_480x480.jpg?v=1594059972)
Using footage collected from a trip with polar cruise company Adventure Canada, I created a series of promotional posts for Instagram that highlighted their product offerings.
Social Media Samples
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Interactive Storytelling Event, Exhibition and Auction
Upon returning from the trip, I organized a live, interactive storytelling event at the Arc'teryx Beta Lounge in Montreal, Quebec. The event highlighted the experiences, challenges and contributions of Canadian Inuit within the Arctic tourism industry. I also organized an exhibition of 6 Arctic landscape prints from my trip, which were put on silent auction at the event, raising $715.00 which was donated to the Inuit Siqinirmiut Quebecmi Ilaujut / Southern Quebec Inuit Association.
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Brand Sponsorship
Several brands came together in order to make the live storytelling event possible, including:
![](https://cdn.shopify.com/s/files/1/0380/8513/2426/files/photoservice_100x100.jpg?v=1594139361)
![](https://cdn.shopify.com/s/files/1/0380/8513/2426/files/labanquise_100x100.jpg?v=1594139408)
![](https://cdn.shopify.com/s/files/1/0380/8513/2426/files/adventurecanada_100x100.png?v=1594139467)
![](https://cdn.shopify.com/s/files/1/0380/8513/2426/files/ithq_100x100.png?v=1594139528)
![](https://cdn.shopify.com/s/files/1/0380/8513/2426/files/barcola_100x100.jpg?v=1594139547)